ChatGPT for Salesforce: From a Good Answer to a Saved Record

111 open leads had no rating, so nobody could sort them hot to cold, and 89 of them already had a job title to go on. Watch a ChatGPT-style question get its answer inside Salesforce, turn into a grid of those 111 leads, and end with 89 ratings saved in one reviewed change. Leave with the prompts and ChatGPT's current pricing. Recorded in a Salesforce demo org with real screens, nothing mocked up.
The short answer
- Looking for a ChatGPT Salesforce integration? ChatGPT can reach Salesforce through the Agentforce Sales app, in beta, and it's good at answers. When the answer is a list of records to change, you want the change made where the records live, with a review.
- Ask the way you would in ChatGPT. Wave AI answers in plain words inside Salesforce, then puts the records in a grid when you ask.
- Change them in one reviewed step. Count, current values and a dry run first, then one Yes. One Undo takes it back.
- No export, no paste. Nothing is downloaded to a file or pasted into a chat. Wave AI runs in your org and is free in public beta.
It started with the kind of question you ask ChatGPT
A marketing ops lead's question, typed the way you'd type it into ChatGPT, but into Wave AI inside Salesforce:
The answer came back in a few seconds: 111 open, unconverted leads with no rating. It offered to build a grid of them, suggest ratings, or break them down by status. That's a good answer. A general chat assistant can give you one too, if it can reach your data. The difference is the next step.


From the answer to the records
We asked for the leads themselves:
About thirty seconds later the grid was open: 111 leads, sorted by company, with the columns we named plus industry and email. It also explained the filter it used, open leads with a blank rating, so you can check it's the list you meant.
You
Ask a question
How many open leads have no rating?
Wave AI
Answers it
111, inside Salesforce.
Wave AI
Shows the records
A grid of the 111, on your ask.
You, reviewing
See it before it saves
How many, what changes, then Yes.
Salesforce
Records updated
Same permissions. Undo takes it back.
89 ratings, one change, reviewed before it saved
Then the part a chat answer can't do on its own. A lead with a real job title is worth a first call, so we rated those:
Wave AI spelled it out before touching anything: 89 of the 111 leads have a title and would be set to Warm, the remaining 22 with no title would be left alone, and a dry run on 40 of them had passed. "Shall I apply this?" We said yes. All 89 were updated with no failures, and the grid refreshed to the 22 leads that still have no rating.

↔Before · 111 unratedAfter · 22 left
Then we typed "Undo that" and confirmed. We checked all 111 leads in Salesforce against a copy taken before the test: every rating was blank again.
111
unrated leads found with one question
89
rated Warm in one reviewed change
22
left for a person to judge
1
Undo to put all 89 back, checked in Salesforce
0
files exported or pasted into a chat
ChatGPT and Wave AI: compare the jobs
ChatGPT is a brilliant general assistant, and Salesforce has built an app for it. The comparison below is about one job: changing Salesforce records once you know which ones. Where we describe ChatGPT or the Agentforce Sales app, it's from OpenAI's and Salesforce's own pages, linked, as they read on 23 September 2026.
| The job | ChatGPT | Wave AI |
|---|---|---|
| Reaching Salesforce | The Agentforce Sales app in ChatGPT, in beta. It needs the Agentforce for Sales add-on or an Agentforce 1 or Einstein 1 Sales edition, and works in English.12 | Runs inside your Salesforce org as the signed-in person. Nothing to connect. |
| Custom write actions | Developer mode can call write actions on MCP connectors, in beta on Business, Enterprise and Edu.3 | Built in: preview, count, dry run and apply, on any standard or custom object. |
| Approving changes | Connector approval settings run from "Always ask" to "Allow all".4 | One review for the whole change: 89 leads above, with the ones left alone named too. |
| Undo | Not described on the pages above. | One Undo takes the whole change back. |
| Working from a file | You can upload spreadsheets for analysis; CSVs up to about 50 MB.6 | No file. The grid is the live records. |
ChatGPT pricing, and what Wave AI costs
ChatGPT, as published by OpenAI
Go · Plus5$8 · $20 / month
Pro5from $100 / month
Business, annual · monthly5$20 · $25 / user / month
Enterprise5contact sales
Agentforce Sales app in ChatGPT1beta, needs Agentforce for Sales
List prices from chatgpt.com and salesforce.com, read 23 September 2026. Your contract may differ.
Wave AI
Freein beta
- No card
- No seat limit
- Einstein or your own AI key
- Your data never trains a model
Pricing arrives at public launch. Beta members hear first.
What each team gets
Marketing ops
"111 leads and no way to sort them."
Ask how many, see them in a grid, rate the ones you can in one reviewed step, and keep the rest for a person's judgment.
Sales reps
"I get the answer in chat, then copy it by hand."
The answer and the records are in the same place, so the change is one message, not an afternoon of clicks.
Salesforce admins
"I can't see what the chat changed."
Every bulk change is previewed with a count and current values, runs as the signed-in person, and can be undone.
IT and platform owners
"People paste CRM exports into chat tools."
Nothing is exported or pasted. The question, the records and the change stay inside Salesforce.
The prompts from this post
These are word for word what we typed. Swap in your own object and field.
In Wave AI
How many open leads have no rating?
Then
Show those leads in a grid with company, title, lead source and status
Then
Set the rating to Warm on the leads here that have a title
After checking the review
Yes, apply it
If you change your mind
Undo that
What people ask about ChatGPT, Salesforce and Wave AI
Can ChatGPT connect to Salesforce?
Yes. Salesforce's Agentforce Sales app for ChatGPT is in beta. It needs the Agentforce for Sales add-on or an Agentforce 1 or Einstein 1 Sales edition, and it works in English.
Can ChatGPT update Salesforce records?
The Agentforce Sales app lists read and write capabilities, and ChatGPT's developer mode can call write actions on MCP connectors in beta on Business, Enterprise and Edu plans, with approval settings you choose.
Why use Wave AI instead of pasting a Salesforce export into ChatGPT?
Because the export is a copy. Wave AI answers on the live records, shows them in a grid, and changes them in one reviewed step with undo, without a file leaving Salesforce.
How much does ChatGPT cost?
OpenAI lists Go at $8 a month, Plus at $20, Pro from $100, and Business at $20 per user per month billed annually or $25 monthly. Enterprise is priced by sales. Those are list prices read on 23 September 2026.
Does Wave AI respect our permissions and sharing rules?
Yes. It runs as the signed-in person, under the same permissions and sharing rules as anywhere else in Salesforce.
What's live in the beta today?
Grids and the fix-in-place work shown above are live. Dashboards and matrices are in testing and rolling out to beta members.
What does Wave AI cost?
It's free for the whole beta, with no card and no seat limit. Pricing is published at public launch.
Keep the question. Save the answer.
Bring the question you keep asking about your Salesforce data. We'll help you turn it into records you can fix, in the beta.
Wave AI builds it. Valorx Wave runs it for the whole team.
Join the beta
Sources
- OpenAI, Salesforce in ChatGPT.
- Salesforce News, Agentforce Sales in ChatGPT.
- OpenAI Help, Developer mode and MCP connectors.
- OpenAI Help, Connector approval settings.
- OpenAI, ChatGPT pricing.
- OpenAI Help, File uploads.
The recordings were made in a Salesforce demo org on 23 September 2026. Waiting time is cut out of the videos. ChatGPT is a trademark of OpenAI. Salesforce and Agentforce are trademarks of Salesforce, Inc. Lead names are demo data.
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